| 000 | 00899nam-a2200277-a-4500 | ||
|---|---|---|---|
| 003 | CO-BoUNC | ||
| 005 | 20121119182908.0 | ||
| 006 | a----------------- | ||
| 008 | 020416s2001----ck-a---fr-----000-0-spa-d | ||
| 020 | _a958-699-022-2 | ||
| 040 |
_aCO-BoUNC _cUMECIT |
||
| 082 | 0 | 4 |
_a658.8 _bSo471 _221 |
| 100 | 1 | _aSolomon, Michael R. | |
| 245 | 1 | 0 |
_aMarketing _bpersonas reales, decisiones reales / _cMichael R. Solomon, Elnora W. Stuart; traducción Ricardo Hoyos Ballesteros, Jaime Colmenares Cobos |
| 250 | _a2a ed. | ||
| 260 |
_aBogotá _bPearson Educación _bPrentice Hall _bAddison Wesley _c2001 |
||
| 300 |
_axx, 594 p. _bil. |
||
| 534 |
_pTítulo original : _tMarketing |
||
| 650 | 1 | 7 |
_aMercadeo _2LEMB |
| 650 | 1 | 7 | _aAdministración de ventas |
| 650 | 1 | 7 |
_aPrecios _2LEMB DIG. |
| 650 | 1 | 7 |
_aToma de decisiones _2LEMB DIG. |
| 700 | 1 | _aStuart, Elnora W. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c44 _d44 |
||